On this Monday morning, I’d like to inspire you as a business owner to always be evolving in what you do. In today’s world there are so many ways to add revenue to the bottom line. I will go over how to set up your passive income systems, that will put your sales into auto pilot and generate revenue for you over and over again.

Today I woke up to 5 PayPal notifications on my iPhone. Well it made me smile, as I realized, while I slept my business continued. Hey, I mean you could go to bed and dream of making money. I simply, went to bed and woke up to PayPal notifications. Talk about starting your day right. Well wait a minute that doesn’t sound right. I am actually a very humble person but I thought to write this blog post to highlight the value of having systems in place that work for you while you are not working. Systems that allow you to create a passive income revenue stream.

This is very important to me. Why? It allows me to free up my time and spend valuable hours with my children, so that I do not miss them growing up and blame it on the business. Having systems in place allows me time for them. Systems that allow us to travel and if setup correctly continue generating passive income while we are away.

So when I say I wake up happy to PayPal notifications, does not mean I only live for them but they allow me the luxury to be the best mum possible to my children. So yes, the notifications put a smile on my face along with everything else that makes me smile each morning. I do not want to bore you with the details or else we will easily move from a business blog post to multiple stories about my children.

So I decided to blog about it here with you and share how this Serial Business Owner a.k.a. Multi-passionate Business Woman makes money while she sleeps.

What systems do I have in place that allow the automation of purchases even when I am not working?

I am a Multi-passionate Business Woman. I find opportunities to make money or invest in. However the formula is the same regardless of what industry you are in or what niche you serve.

Get a URL, put together a few pages, launch and sit back while the money comes in. Right? Wrong!

Design a Landing Page

There is an old saying build it and they will come! Sadly this is not quite the case in business. You have to put in more work than just yay I have a website. They will mysteriously find it and I will make a killing in sales. Keep reading to see why your website is relevant to you making money while you sleep.

Build your Mailing List

Use social media to build a following of your ideal customers. Choose a platform that your idea customers hangout on. Post consistently and establish your expertise. Use the 80:20 formula. 80 percent of your posts should be giving value and showing off your expertise. 20 percent of your posts should be call to action posts. That is, posts which end with a call to action. An action you want your ideal potential customer to take. This is gold! You are using this to send your target audience to your website that you have ready to capture their email address and add their email to your mailing list.

Nurture your Email Subscribers/ Setup an Email Sequence.

There are email providers that you can setup a free account to nurture your new email subscribers by setting up an email sequence to nurture these leads. You want to do this so that you are warming them up for the sale. Leading them through a series of emails that you have scheduled. It could a new product that you are launching and only members of your email list can purchase ahead of time at a special price before you make it live on the website at full price. It could be a flash sale promotion or discount code they can apply at check out.

This is all setup once and just let the email processor take care of the rest.

Setup a PayPal Account to Process your Passive Income

You will need a PayPal account setup to process your sale. Create a button that you can add to your website or email sequence that they can click on and process payment. It is important to keep everything very simple and easy for the customer to easily complete the sale. You want to build interest in your email sequence so that they are throwing their credit card at you to process. Make sure your offer is irresistible. Add bonuses. Adding more value to your offer. Ensure you highlight that this offer is time sensitive, e.g. purchase before 11:59PM before the regular price of $XXX.XX becomes effective. Stick to your timeline and make no exceptions.

Create An Irresistible Free Gift

An irresistible free gift helps move your ideal potential customer of your social media platform onto your landing page and they exchange their email address for this free gift. Now that you have lured them for your free gift. Now you can market to them directly in their inbox!

In my signature program Social Media + Sales Funnels = $uccess I go over the this in more detail step by step and you learn how to set this up so that you wake up happy to payment notifications for your business. Going into autopilot allows you to take time to enjoy the things that matter most to you, in my case it is spending time with my family and allows us to enjoy life, take vacations and work from whereever.

Want to learn to earn money while you sleep? I have reserved a seat for you at my next full day Mastermind on Jul 8th, 2016. Click here for more information and save yourself a spot.

Social Media Strategies and Sales Funnels = SUCCE$$™

Businesses are using Social Media strategies to engage their audience. Collect audiences information and nurturing this audience by using Sales Funnels. Sales Funnels are key to the success of our campaign, they are an email marketing sequence communicating automatically with your audience. This sequence can be used to introduce products, exclusive discounts or services. Businesses are seeing success in their marketing campaigns when they implement this strategy. You can too by setting up your Social Media Strategy and Sales Funnel Sequence.

Social Media has become a core value for many businesses. Gone are the days when it was associated with employees slacking off on the job. Gone are the days when it was frowned upon to be on Facebook during office hours. It has become more acceptable and in some organizations a whole department or team has been created to run Social Media Campaigns. And in other companies they have taken the added step of Build Communities and Engaging the customer. The key however is to be authentic.

On April 29th, I have the honor of speaking at The Women’s Entrepreneurial Exchange® (We2^® ), a renowned Montreal Association for Female Entrepreneurs and Creative Business Owners:

Social Media + Sales Funnels = SUCCE$$™

Click here for more info on how you can join us to listen in on this Live Presentation.

I will speak about why Social Media must become an integral part of your business, if it already isn’t.

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If you are looking to be successful online and mark your presence in the online realm this is a must attend event for you.

Today’s market comprises of Millennials. It is our role as business owners to master how to sell to them. If they do not like what the see, who you are, your online presence isn’t up to speed, you might as well close shop. They are not buying from you.

Research has shown that old marketing methods are dying. Networks are struggling to fill up advertising space. Newspaper companies are slowing becoming a dinosaur. They are moving into the digital space. How can you use Social Media to build your following and convert these into dollars in your bank account?

Click here to register for Social Media + Sales Funnels = SUCCE$$™ . I can’t wait to see you on April 29th, 2016 at the beautiful Restaurant Ossiano.

Next, prep by following @ThabiNyoni on Instagram and watch me count down to Friday April 29th, 2016.

Thabi Nyoni

Tag: Sales Funnels